Language AI Pioneer DeepL Targets APAC Businesses With Pro Translation Options

By: Lucia Leszinsky

AI-native language translation application DeepL Translate is launching into Australia and Singapore following regional forays into Japan and South Korea. Founder and CEO Jarek Kutylowski said it is targeting APAC businesses that require more natural language translations.

Tech employees in APAC know working in the region can involve struggles with language. While most cross-border business is conducted in English, there can still be difficulties communicating, which can lead workers to turn to offerings like Google Translate or ChatGPT for help.

Jarek Kutylowski, founder and chief executive officer of DeepL.
Jarek Kutylowski, founder and chief executive officer of DeepL.

The same goes for enterprises looking to win business in the languages of the region. Jarek Kutylowski, founder and chief executive officer of DeepL, said the firm’s natural language processing AI model offers natural language translations in 32 languages, thanks to years of development and fine-tuning since launching in Europe in 2017.

With additional APAC languages on its roadmap for 2024, DeepL is expanding its footprint into Australia and Singapore, with key business use cases including translation for cross-border business growth. Its Pro subscription (starting at US$8.74 per user per month, rising to US$57.49 for an Ultimate package) and API Pro (beginning at $5.49 per month) allow businesses to translate documents at scale or integrate translations within their workflows.

Source: https://www.techrepublic.com

Read full article: https://www.techrepublic.com/article/deepl-interview-apac-pro-translation-options/

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