Glossary entry (derived from question below)
Danish term or phrase:
basissortiment
English translation:
basic assortment
Added to glossary by
Jande
Jun 14, 2006 20:29
17 yrs ago
Danish term
United Kingdom
Native English with 20 years experience
Native in: Danish 
, English
Works in: Danish to English, Norwegian to English, Swedish to English, and 1 more.
basissortiment
Danish to English
Medical
Marketing / Market Research
medical/marketing document
I forbindelse med tilblivelsen af ordningen var udgangspunktet, at borgerne skal være sikre på, at de kan få dækket de mest almindelige behov for håndkøbslægemidler, når de opsøger et salgssted for
håndkøbslægemidler. Derfor skal salgsstederne føre et vist basissortiment....
Are they referring to the display of goods in the sales outlets or am I missing a basic marekting term ?
håndkøbslægemidler. Derfor skal salgsstederne føre et vist basissortiment....
Are they referring to the display of goods in the sales outlets or am I missing a basic marekting term ?
Proposed translations
(English)
| 5 +1 | basic assortment |
Jande
|
| 4 +2 | basic range |
Clare Barnes
|
Proposed translations
+1
2 hrs
Selected
basic assortment
That's what I'd translate it as and it's also whats in the dictionary.
4 KudoZ points awarded for this answer.
Comment: "Thanks again !
"
+2
11 mins
Clare Barnes
Sweden
Sweden
Native in English
Works in field
Sweden
Targeted translations, punctual delivery
Native in: English 
Works in: Swedish to English, English, Norwegian to English, and 1 more.
basic range
Don't they mean a basic range of goods, i.e. paracetamol, asprin, cough mixture etc etc. The things that you would expect to be able to find anywhere without needing a prescription...
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Note added at 13 mins (2006-06-14 20:43:13 GMT)
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“In analgesics, for example, shoppers expect not only to have a choice of brands but also to choose from the different active ingredients on offer – aspirin, ibuprofen, paracetamol or a combination product,” she adds. Convenience retailers should therefore try and stock at least a basic range with all key ingredients offered. (from the second reference)
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Note added at 13 mins (2006-06-14 20:43:13 GMT)
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“In analgesics, for example, shoppers expect not only to have a choice of brands but also to choose from the different active ingredients on offer – aspirin, ibuprofen, paracetamol or a combination product,” she adds. Convenience retailers should therefore try and stock at least a basic range with all key ingredients offered. (from the second reference)
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