Glossary entry

German term or phrase:

Der Flight

English translation:

the flight

Added to glossary by Carolyn Brice
Nov 13, 2005 10:11
18 yrs ago
2 viewers *
German term

Der Flight

German to English Marketing Advertising / Public Relations Jewish Birth Certificate
Der aktuelle Flight fokussiert auf innovative Umwelttechnologien und soll die Modernität betonen.

and

Anzeigenmotiv: *** stellt im aktuellen Flight die Umwelttechniken heraus.

An article talking about a certain company's new advertising strategy. I can understand what it means, I just don't know the correct term in English.

Thanks!
Proposed translations (English)
3 +1 the flight

Discussion

Carolyn Brice (asker) Nov 13, 2005:
To T. Czibuly�s Nein, die �bersetzung von "der" ist �berhaupt nicht problematisch.
T. Czibulyás Nov 13, 2005:
Kann die �bersetzung von "der" so problematisch sein?
Carolyn Brice (asker) Nov 13, 2005:
Sorry! The Jewish Birth certificate bit remained from a previous question. Is it possible to remove it moderators, please? I had deleted it, but for some reason it came back.

Proposed translations

+1
5 mins
Selected

the flight

the current series of adverts is meant and flight is "marketingese"
Peer comment(s):

agree Textklick : Flight bezeichnet den zeitlichen Ablauf einer Werbekampagne. Am besten lässt sich dieser Begriff umschreiben mit "Durchgang". "Zwei Flights im Jahr" kann zum Beispiel bedeuten "einen Durchgang im Frühjahr, einen im Herbst". (http://lexikon.guj.de)
24 mins
i studied marketing and knew it, but thanks for the good reference chris
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "I thought so, just wanted it confirmed by someone more well-versed in marketing."
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