Glossary entry

German term or phrase:

1 Seite in 4c / Platzierung U4 / abfallend

English translation:

full page, 4 color, back cover, with bleed

Added to glossary by Rachel Ward
Aug 9, 2006 10:16
17 yrs ago
3 viewers *
German term

1 Seite in 4c / Platzierung U4 / abfallend

German to English Marketing Printing & Publishing
This is in the list of options for including the airlines in the glossy part of an Austrian tour operator's brochure.

I'm stumped by the abbreviations.
Change log

Aug 9, 2006 10:29: Klaus Herrmann changed "Field (specific)" from "Tourism & Travel" to "Printing & Publishing"

Proposed translations

+4
10 mins
Selected

full page, 4 color, back cover, with bleed

U4 = Umschlagseiten 1-4 (usually thicker paper) Front cover =1, inside front cover = 2, inside back cover = 3, back cover = 4

Abfallend is the Austrian term for "angeschnitten"

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Note added at 12 mins (2006-08-09 10:29:07 GMT)
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Here is an example:

Program Guide Ad Rates - "Souvenir" Full-Color Program Book

Outside Back Cover Full Page (full color) - $650

Inside Front Cover Full Page (full color) - $650

Inside Back Cover Full Page (full color) - $650

Inside page Full Page (full color) - $550

Inside page 1/2 Page (full color) - $300

Finished Book: 5½” x 8½” (folded size)
Full Page Color Ad (Without Bleed): 5½” x 8½”

Full Page Color Ad (With Bleed): 5½” x 8½” (With Additional 1/4" All Around Bleed Off)

Half Page Color Ad (Without Bleed): 5½” x 4¼"

Half Page Color Ad (With Bleed): 5½” x 4¼" (With Additional 1/4" All Around Bleed Off)

http://72.14.203.104/search?q=cache:4y3jfsE4zkAJ:www.acen.or...
Peer comment(s):

agree Klaus Herrmann : full page 4/c, C4 bleed, for short :)
2 mins
Indeed! :-)) Thank you, Klaus!
agree BirgitBerlin : Would also use the abbreviations (Klaus).
6 mins
Might be a good idea as abbreviations are used in the source text. Thank you, Birgit!
agree Textklick : With abbreviations. (OBC is popular here http://www.spectator.co.uk/corporate/advertising/adRates.tht... The Austrian term is useful ;-)
40 mins
Thank you, Chris! :-)
agree MMUlr : very useful information! thanks.
1 hr
Thank you, MMUlr!
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thanks again, Nicole!"
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